It is well known that Chiquis has turned her music into a platform to represent and support the Latino community. Throughout her career, she has used her voice as a symbol of unity, empowerment, and cultural pride, connecting with audiences who see their own stories reflected in her lyrics and message.
With the same spirit, she now presents her latest single “Pa’ Mi Gente”, a fusion of folkloric cumbia and Latin pop that quickly stands out as an anthem of strength and celebration.
The single was released under Sweet Sound Records and distributed by The Orchard, with the support of Double P Management, highlighting the strong team behind Chiquis. The song was written by Chiquis (Janney Marín), Blanca Edith Rodríguez, Grace “Amara” Meredith, Richard Bull and Ulises Lozano, with production by Ulises Lozano and Richard Bull, bringing together a powerful creative lineup that reinforces her vision of making music that uplifts and celebrates the Latino community.
The rollout and marketing efforts were supported by a dedicated team, including Ruby Limón and Noemí Valdivia, whose contributions helped bring the project to life.
The Official Video
The single was accompanied by an official music video, filmed in Camarillo, California, and directed by Emilio Sánchez and Carlos Báez. With visuals that blend nostalgia and festivity, the video reinforces the song’s message by portraying the strength and perseverance of the Latino community.
The Lyric Video: an emotional addition
Shortly after, the official lyric video for “Pa’ Mi Gente”, by So Hood GFX, was released. This visual piece complements the project with a concept inspired by both the lyrics and the original music video, highlighting the emotional duality within the song:
Sepia-toned scenes evoke melancholy and the struggles of everyday life, while bursts of color and confetti in the chorus turn the moment into a true celebration, embracing the audience with a message of hope and joy. The result is a visual journey that bridges daily struggle with the pride of belonging to a strong community deeply connected to its roots.
An anthem of unity
Beyond the music, “Pa’ Mi Gente” arrives at a time when the Latino community needs to feel recognized and celebrated. With a positive and uplifting message, Chiquis delivers a reminder that despite challenges, there are always reasons to raise our voices and celebrate the culture that unites us.
You can now stream “Pa’ Mi Gente” on all digital platforms. 🎶 Listen to the full song on Spotify, Apple Music, YouTube Music and more — and let the rhythm and message of Chiquis celebrate your story.